Ansoff Matrix
Product × market growth options
- Best for
- choosing a growth direction
- Time
- 30–60 min
- Difficulty
- Beginner
Where should we focus growth investment next year?
- Increase Pro conversion in our base
- Ship the AI assistant for current users
- Localize for Japan and Brazil
- Partner with notebooks for B2B
Ansoff Matrix applied to real companies
All examples →FIFA Ansoff Matrix 2026: the World Cup growth bet
A worked Ansoff Matrix of FIFA's growth strategy, pegged to the first 48-team World Cup kickoff (June 11, 2026) and its four-quadrant portfolio of bets.
Manchester City Ansoff Matrix: the multi-club growth bet
A worked Ansoff Matrix of Manchester City and City Football Group — how a 13-club, five-continent network is a textbook Market Development engine, read at the 2026 World Cup moment.
Nvidia Ansoff Matrix 2026: the RTX Spark PC bet
A worked Ansoff Matrix of Nvidia's 2026 growth strategy, pegged to the Computex RTX Spark launch — why a consumer PC superchip is a Diversification bet, not just product development, and how the four quadrants balance.
Tesla Ansoff Matrix Analysis 2026
A worked Ansoff Matrix of Tesla's growth strategy in 2026 — Market Penetration via price cuts and FSD, Product Development in Cybertruck and Optimus, Market Development in India and Energy, and Diversification with Robotaxi and humanoid robotics.